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Samsung Electronics America

Samsung x Punchdrunk Theatrical VR Experience

LOS ANGELES
2017
2017
Entrant Company
PMK*BNC
Medium
Digital/Mobile
Category
Virtual/Augmented Reality
Entry Type
Product/Service
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Items

Credits
Agency NetworkMcCann Worldgroup
Holding CompanyInterpublic Group
Production CompanyPunchdrunk International, London
Advertiser / BrandSamsung Electronics America, New York City
Entrant CompanyPMK*BNC, Los Angeles
Account Executive, Experiential MarketingArielle Santiago / PMK*BNC
Account Executive, Entertainment MarketingJaime Brookstein / PMK*BNC
Senior Director, Entertainment MarketingTony Trujillo / PMK*BNC
Senior Vice President, Brand Marketing & CommunicationsKrista Guilfoyle / PMK*BNC
Chief Operating Officer / EVP, Brand Marketing & CommunicationsMonica Chun / PMK*BNC
Creative AssociateKath Duggan / Punchdrunk International
DirectorHector Harkness / Punchdrunk International
Founder/Artistic DirectorFelix Barrett / Punchdrunk International
Head of 837 PR/Director, Corporate CommunicationsCliff Carson / Samsung Electronics America
VP Experiential/GM, Samsung 837Zach Overton / Samsung Electronics America
Chief Marketing OfficerMarc Mathieu / Samsung Electronics America

This 2017 Clio Awards Shortlisted entry titled 'Samsung x Punchdrunk Theatrical VR Experience' was entered for Samsung Electronics America by PMK*BNC, Los Angeles. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Digital/Mobile within the entry type: Product/Service and the category: Virtual/Augmented Reality. It consists of 1 video and 1 image.

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