Image of Marcelo Reis
Jury

Marcelo Reis
Co-President & Chief Creative Officer
Leo Burnett Tailor Made

SAO PAULO, BRAZIL //  Marcelo Reis is a partner and the Co-President of Leo Burnett Tailor Made, as well as one of the leading creative professionals in the Brazilian market. Reis was responsible for directing such works as Vem Pra Rua and Safety Wi-Fi, for Fiat; Bentley Burial, for ABTO; and My Blood is Red and Black, for Hemoba and the soccer team Esporte Clube Vitória, a campaign which increased blood supplies in the state by 46% and was acclaimed as the most awarded campaign of 2013 by the Gunn Report, in its All Gunns Blazing Category.

Last year, Reis helped LBTM to win more than 150 awards to Leo Burnett Tailor Made, including Cannes Festival, One Show, AD&D, Clio, among others. He was acknowledged, by Advertising Age, as one of the six most awarded Creative Directors in the world in 2013.

He worked at important agencies such as W/Brazil, DM9DDB, Leo Burnett Brasil, Loducca, Y&R and Lew'Lara\TBWA. In 2011, he assumed as Creative Vice President for Leo Burnett Tailor Made, when the two agencies merged. In October of 2014, after a joint decision of the agency's partners, he was invited to be one of the agency’s co-presidents.