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GENEVA, SWITZERLAND // Tessa Westermeyer is the Landor Executive Creative Director for the EMEA region, based in the inspirational Paris office.

Tessa is primarily responsible for the creative leadership of the P&G business in EMEA and is currently leading teams in Paris, Geneva and Hamburg. She has led the development of iconic brand identities, visual toolboxes, brand architecture and brand redesigns for Procter & Gamble (P&G) Global brands Wella Professional, Pantene, DDF, Always, Febreze, Downy/Lenor, Secret, and P&G Corporate Beauty. Other accounts include the City of Roanoke Virginia, the SunglassHut (Luxottica), Marriott Hotels and the Alpina Gstaad hotel.

Tessa joined Landor 13 years ago after a career on the client side as in-house designer for Cincinnati-based Chiquita brands and after that with Wolf Blumberg Krody design and advertising, where she was Design Director on brands such as Pepsi Co. Gatorade, Lipton, Hasbro, Disney and P&G.

Tessa has extensive environmental branding and communication experience from her time as VP Creative Director at FRCH Design, where she led multidisciplinary design teams creating brand experiences for clients such as Coca-Cola, Disney, Federated Department Stores, Paramount Parks, Sony, Starbucks, and Timberland.

Her client side and environmental branding experience give her a robust platform from which to design with a 360 degree view in mind.

Tessa graduated from Nottingham Trent University in England with a BA in graphic design. She resided in the US for 19 years and has lived in Geneva and Paris for the last 7 years.