Michelle Lee is the editor-in-chief of Allure. Prior to joining Allure, she was editor-in-chief and chief marketing officer at NYLON, where she was in charge of editorial content as well as the ideation and execution of native advertising. In that role, she worked on large 360-degree campaigns for global fashion, beauty, and tech brands and helped launch NYLON Studio, the company's in-house creative agency. Prior to her tenure at NYLON, Ms. Lee was the chief content and strategy officer at Magnified Media, a branded-content agency for digital and print. Ms. Lee, who was featured as a "Thought Leader" by Google in 2013, has launched brands and digital projects both big and small. She was part of the launch teams for Us Weekly and The Daily Front Row, as well as CosmoGIRL, which won AdWeek’s Launch of the Year. She has held senior staff positions at Mademoiselle and the ASME Award–winning Glamour and is the former editor-in-chief of In Touch Weekly and intouchweekly.com. Ms. Lee was the SVP of Content at Hollywood.com and the creator and editorial director of the style site Beyond the Row. A prominent speaker, Ms. Lee has presented at Columbia University and has appeared on many TV outlets, including the Today show, Good Morning America, VH1, MTV, CNN, and MSNBC.