Macy's

The Wish Writer

2016

Medium: Fashion: Film
Category: Short Form
Entry Type: Mass

View Fullscreen

Video

Items

Credits

Entrant Company	Macy's, New York
Agency Network	JWT New York, New York
Client	Macy's
Production Company	Smuggler
Editing Company	Rock Paper Scissors, New York, New York
Music Company	Yessian Sound
Other	The Mill, Los Angeles, Los Angeles
Visual Effects Company	The Mill, LA, Los Angeles
Other	Product Design = 10xBeta
SVP Innovaation, Integration, Broadcast & Special Production	Joseph Feczko / Macy's, New York
GVP Integrated Marketing	Betsy Spence / Macy's, New York
VP Integrated Marketing	Isaac Mark / Macy's, New York
Director, Integrated Marketing	Audrey DeShong / Macy's, New York
Manager Integrated Marketing	Alison Mandelker-Burnett / Macy's, New York
CMO	Martine Reardon / Macy's, New York
Executive Creative Director	Jon Zast / JWT, New York
Executive Creative Director	Andy Carrigan / JWT, New York
Account Planning	Barry Walker / JWT
Director	Filip Engstrom
Senior Art Director	Jordan Young / JWT, New York
Chief Creative Officer, North America	Matt Eastwood / JWT
Chief Creative Officer, New York	Adam Kerj / JWT, New York
Executive Producer	Mary Ellen Verrusio / JWT, New York
Senior Producer	Chad Utsch / JWT, New York
Account Planning	Robin Bardolla / JWT, New York
Global President	Clare Capeci / JWT, New York
Account Executive	Angela Rebong Brown / JWT, New York
Account Executive	Jenai Domingo / JWT, New York
Sr Copywriter	Carl Mallia / JWT, New York
Head of Integrated Production	Lisa Setten / JWT, New York
Director of Music	Paul Greco / JWT, NY
Project Manager	Savannah Enright / JWT, NY

This 2016 Clio Fashion & Beauty Shortlisted entry titled 'The Wish Writer' was entered for Macy's. The piece was submitted to the medium: Fashion: Film within the entry type: Mass and the category: Short Form. It consists of 1 video and 1 image.