NEW YORK, USA // Franklin, EVP, Executive Director of Experience Design, is an ideal blend of creativity, user experience, and technology, and has been using his passion for innovation to elevate the importance of experience design within the advertising industry for nearly 20 years.
As a true partner to clients, creatives and strategic disciplines alike, he has focused his energy on inspiring brands to lean toward building cutting-edge experiences in order to find new and creative ways to engage customers across the consumer, HCP and payer spaces.
In his work across pharma and non-pharma categories, from oncology, rare disease and mental health to finance, consumer packaged goods and automotive, Franklin has tackled a diverse set of client asks leading to award-winning and life-changing work.
Franklin’s digital experiences have won him multiple awards at the Clio Health Awards, Cannes Lions, Rx Club Show and MM&M, a number of recognitions in PM360, and the opportunity to sit on and chair juries across Clio Health, Cannes Lions, NY Festivals and Ad Age A-List Awards. He’s been a panelist at multiple DE&I round tables within the ad industry and was named one of MM&Ms 40 under 40.
When the work is done for the day, you can find Franklin with his wife and two boys wrapped up in at home science experiments or cooking something delicious together but most times, those two things are one and the same.