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Y!mobile

720 HOURS OF YOUTH

TOKYO
2018
2018
Entrant Company
Hakuhodo Kettle
Medium
Branded Entertainment
Category
Digital/Mobile
Entry Type
Product/Service
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Items

Credits
Agency NetworkHakuhodo
Holding CompanyHakuhodo DY
Production CompanyAOI Pro., Tokyo
Advertiser BrandY!mobile, Tokyo
Entrant CompanyHakuhodo Kettle, Tokyo
Production Company (additional)BABEL LABEL, Tokyo
Production Company (additional)AID-DCC inc., Tokyo
Creative DirectorShota Hatanaka / Hakuhodo Kettle
Creative AssistantKatsuya Aonuma / Hakuhodo
Creative AssistantKentaro Muraishi / Freelance
Creative AssistantShinya Ota / Hakuhodo Kettle
Art DirectorKoga Shimura / Hakuhodo Kettle
ProducerMana Hisamatsu / AOI Pro.
ProducerHisato Yamada / BABEL LABEL
ProducerTakahide Suzuki / AOI Pro.
WriterKiyoshi Inoue / sacca
WriterErei Hagiwara / sacca
DirectorMichihito Fujii / BABEL LABEL
DirectorKentaro Shima / BABEL LABEL
DirectorHiroto Hara / BABEL LABEL
CinematographerMasami Ishitsuka / KOIKE JIMUSHO
CinematographerYukihiro Miyagawa / Freelance
ProducerYusuke Yamanaka / AID-DCC inc.
ProducerKojiro Matsumoto / AID-DCC inc.
Web/SNS DirectorDaiki Koyama / AID-DCC inc.
DesignerKenjiro Nakayama / AID-DCC inc.
DeveloperTakanobu Noso / AID-DCC inc.
Creative AssistantShusuke Umezu / AID-DCC inc.
Stage maneger / ScriptwriterYoshitatsu Yamada / Yamada Japan
ProducerYoko Araki / TOW
Public RelationsKenta Yamaguchi / Material Inc.
Public RelationsSayaka Asahi / Material Inc.
Account ExecutiveTomihiro Okada / Hakuhodo
Account ExecutiveJunya Oguchi / Hakuhodo
Account ExecutiveDaiki Mizuno / Hakuhodo
Account ExecutiveTakuya Nagasu / Hakuhodo
Account ExecutiveTatsuya Seki / Hakuhodo

This 2018 Clio Awards Silver winning entry titled '720 HOURS OF YOUTH' was entered for Y!mobile by Hakuhodo Kettle, Tokyo. The advertising agency is part of the agency network: Hakuhodo and holding company: Hakuhodo DY. The piece was submitted to the medium: Branded Entertainment within the entry type: Product/Service and the category: Digital/Mobile. It consists of 1 video and 6 images.

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