Upwork

This Is How We Work Now - :30 Handshake

Campaign: This is How We Work Now

NEW YORK

2023

Entrant Company: Alto
Medium: Film Craft (Copywriting)
Category: Copywriting
Entry Type: Business-to-Business

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Video

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Credits

Production Company	SMUGGLER, New York
Advertiser Brand	Upwork, San Francisco
Advertising Agency	Alto, New York
Entrant Company	Alto, New York
Music/Sound Company	Walker, New York
Post Production Company	Barking Owl, New York
Post Production Company	Parliament, Los Angeles
CMO	Melissa Waters / Upwork
VP Marketing	Amanda Leach-Rouvi / Upwork
Executive Creative Director	Patrick Holly / Upwork
Creative Director	Nick Scarlet / Upwork
Design Director	Stephanie Munoz / Upwork
Executive Producer	Bernadette Spear / Upwork
Senior Brand Marketing Manager	Chanel Jackson / Upwork
CCO, Founder	Hannes Ciatti / Alto
Managing Partner	Ed Rogers / Alto
Head of Entertainment + Production, Partner	Matt Bonin / Alto
Head of Strategy, Partner	Tara Fray / Alto
Strategy Director	Zach Foster / Alto
Executive Creative Director	Jason Bagley / Alto
Creative Director, Copywriter	Brock Kirby / Alto
Creative Director, Art Director	Jeff Dryer / Alto
Design Director	J. Collins / Alto
Group Brand Lead	Shannon Coletti / Alto
Sr Brand Lead	Ashley Bouldin / Alto
Executive Producer	Kim Cross / Alto
Head of Digital Production	Amber Wimmer / Alto
Director of Art Production	Julia Menassa / Alto
Integrated Production Associate	Marvin Cassell / Alto
Comms Planning Director	Josh Chang / Alto
Comms Planning Director	Charles Lee / Alto
Director	Ivan Zacharias / Smuggler
DP	Jan Velicky / Smuggler
Producer	Nick Landon / Smuggler

This 2023 Clio Awards Bronze winning entry titled 'This Is How We Work Now - :30 Handshake' was entered for Upwork by Alto, New York. The piece was submitted to the medium: Film Craft (Copywriting) within the entry type: Business-to-Business and the category: Copywriting. It consists of 1 video and 1 image. This piece is part of a campaign called 'This is How We Work Now' that consists of 6 elements.