LOS ANGELES, USA // John Varvi has found success in a variety of entertainment fields, including: broadcast, cable and station on-air promotions; online marketing and branding; entertainment and news marketing & promotions; as well as content creation and production.
Varvi currently serves as EVP of Content, Editorial & Strategy, Multi-Platform Marketing, at FX Networks (FX, FXX, FXM, FXNOW). He is responsible for network branding, series campaigns, episodic promotions, and on-air editorial, operations & scheduling. He has worked on the launch and sustain of every original series since the premiere of The Shield, including: Nip/Tuck, Rescue Me, It's Always Sunny In Philadelphia, Archer, Sons Of Anarchy, Louie, Justified, The Americans, Tyrant, Fargo, American Horror Story, The People Vs. OJ Simpson: American Crime Story, Feud: Bette & Joan, Legion, and Taboo.
Before joining FX in 2001, Varvi served as Vice President & Creative Director of the Brand Solutions division of Rare Medium, a strategic marketing, branding and entertainment advertising agency. He supervised all day-to-day creative and production and oversaw development of long-term marketing and brand strategies.
Prior to Rare Medium, Varvi was Senior Vice President & Creative Director of Friedland Jacobs Communications (FJC), an entertainment-based advertising and marketing firm acquired by Rare Medium in June, 2000. He helped establish FJC in 1995 while serving as Executive Producer of Imagine One Productions, based in Hollywood. At Imagine One, he supervised broadcast creative and production for a diverse industry clientele, including many studios, networks and stations.
Varvi began his career in 1980 at NBC4, Los Angeles. He worked in the station's advertising & Promotion department as a coordinator, producer, senior producer and manager.
In 1990, Varvi co-created and served as Supervising Producer of "Roggin's Heroes," the half-hour comedy series from MCA/Universal. In its three-year run, the show was Universal's highest-rated first-run syndicated series.
Throughout his career, Varvi has been involved in a variety of special programs and projects, among them: Broadcast Producer at the Seoul Summer Olympics; Writer/Producer of the prime time, Emmy-winning "Sportsbowl" specials; and Producer of the NBC prime time special "Top Secret Television."
Varvi's industry honors include: Clio Entertainment awards, including Marketing Team of The Year; Three LA Emmy awards; The New York Festivals World Medal; The Southern California Radio & TV News Association Golden Mike Award; the Chicago advertisers 'Mobius' award; and a variety of Promax/BDA honors, including Marketing Team Of The Year.