TORONTO, CANADA // In 2010 Christina Yu help opened Red Urban Canada with Volkswagen as their first client. During this time, Volkswagen Canada saw five years of sales records. Christina was also one of the Creative Directors for Team Blue, creating international work for Volkswagen. The agency in the first few years garnered national and international awards including Cannes Lion, The One Show, and D&AD.
Before Red Urban, Christina was the Vice President, Creative Director at Lowe Roche, during which time the agency won Canadian Agency of the Year honours. At Lowe Roche, Christina worked on Audi, Global Stella Artois, J&J, Virgin Mobile, and Capital One. Before that, she was Vice President, Associate Creative Director at BBDO working on blue chip brands that include Pepsi, Frito Lay and FedEx. While at BBDO Christina was pegged as one of Canada’s “Top 30 Under 30”. She’s also been named as one of Canada’s “Marketing Icons in the Making” and Canada’s “Top 100 Thought Leaders”.
Over the years, Christina has been awarded at every major award show worldwide for clients like Stella Artois, Pepsi, FedEx, J&J, Audi, and Volkswagen. Christina has also served as a judge at Cannes, One Show, The Clios, D&AD and Communication Arts.