NEW YORK, USA // Named in 2016 to Advertising Age’s “Creativity 50” list of “The Most Creative People of the Year,” Rob is leading the creative resurgence at McCann Worldgroup that has elevated its position in both the Advertising Age A-List and The Gunn Report ranking based on major creative awards won. The agency’s creative work has been among the most celebrated both in the industry and in the culture at large, including State Street Global Advisors’ “Fearless Girl” statue on Wall Street.
McCann’s 2018 creative achievements included being named Network of the Year at seven major shows, including LIA, Andys, New York Festivals, Epica, Cresta, Golden Drum and FIAP, in addition to many other top awards. The agency’s 2018 win of more than 70 Lions at Cannes followed having the most awarded campaign globally at Cannes in both 2017 and 2016. McCann was also Network of the Year in 2017 at the Andys and ADC shows, and in 2016 at LIA, Golden Drum, FIAP, El Sol, El Ojo, and Cresta.
Rob joined McCann Worldgroup in 2014 from Crispin Porter + Bogusky, where he served as Partner/Worldwide Chief Creative Officer. He joined CP+B in 2002 as a copywriter, creating some of the most talked-about campaigns in history. In his role as Co-Chief Creative Officer, he was credited by Ad Age with helping to lead CP+B to become the publication’s "Agency of the Decade" in the '00s.
Rob has chaired a number of industry award shows, including the Cannes Titanium, Promo/Activation and Brand Experience juries. Rob is a member of The One Club Board and the Global Facebook Council, and serves as Captain of his “old-man” soccer team.