NEW YORK, USA // A creative tour de force, when Susan Credle speaks, the industry listens. The 2018 Cannes Lions Direct jury president and #MeToo champion is a sought-after thought leader on stages around the globe. Global CCO of FCB since January of 2016, Credle has reignited the network and bolstered its creative reputation.
The 4-5-6 process she instituted to get to better work has boosted the network’s showing at awards shows – including Cannes, among many others – and led to it being dubbed the second most successful network in the world by The Good Report.
Recently anointed chairwoman of The One Club for Creativity, Credle has a strong moral compass that drives her quest to infuse the industry with diversity and inclusion. An innate believer in possibility, this 20-year BBDO New York veteran and previous CCO of Leo Burnett USA started her career as a pinch-hitting receptionist. Credle has been honored by Advertising Age, Business Insider, the 4A’s, the Matrix Awards, and more.