Image of Xolisa Dyeshana

Xolisa Dyeshana
Chief Creative Officer
Joe Public United

JOHANNESURG, SOUTH AFRICA // Xolisa Dyeshana is a Chief Creative Officer and partner at Joe Public United. His passion lies in the world of creativity and it’s evident in the many accolades he’s received, both locally and internationally.

Xolisa is currently ranked as one of the top five most creative CCOs in Africa and the Middle East. He is the former Chairperson of the Creative Circle - the highest decision-making body for advertising creativity in South Africa. He served as Chairman of The Loerie Awards, South Africa’s premier advertising awards show and he also sits on the international board of the One Club, the premier advertising show in the United States.

He has won numerous creative awards in his career, from Cannes Lions, D&AD’s, Clios, One Shows, Loeries and many more. Xolisa has been named one of the Top 6 People To Watch In Advertising by Finweek and has sat on the juries of almost every renowned advertising award show around the globe.

More than anything else though, Xolisa is passionate about creating social change through communication and he’s been part of many industry efforts and interventions set up to help young people from underprivileged backgrounds gain access to the communications industry.

He believes that it is only through a diverse creative industry that we can make a difference in peoples ‘lives and in the world as a whole.