Image of Bill  Battin

Bill Battin
SVP, On-Air Marketing
Fox Sports

LOS ANGELES, USA // Bill Battin has over 26 years of experience in the Marketing Industry, all of them with FOX Sports. Starting as an intern, Battin made his way up the ranks to his current position of Senior Vice President, On-Air Promotions for FOX Sports Marketing.

Battin is responsible for all On-Air creative production for FOX Sports campaigns, while managing the On-Air budgets, and leading the internal team of Creative Directors, Writer/Producers, Project Managers, Designers and Production Staff, as well as our agency partners. For those campaigns calling for an athlete or celebrity appearance, Battin spearheads those communications and negotiations as well.

The FOX Sports Marketing in-house creative group has been widely recognized for excellence by industry peers over the years, having won multiple Sports Emmys, Clio Sports, Shots and PromaxBDA Awards, including the inaugural Marketing Team of the Year in 2011.

Born in Philadelphia, raised in Southern California, Battin graduated from the University of La Verne with a B.A. in TV Broadcasting. Admittedly a little more svelte in those days, he helped lead the D3 school to football prominence, winning its first conference championships in 1993, 1994. The latter resulted in the school’s 1st NCAA College Football Playoff appearance.

A video game junkie & karaoke enthusiast (Sweet Caroline if you have to know), Battin is formerly, a tortured Philly Sports Fan (shout-out Nick Foles), whose friends’ teams are far more successful than his…He has an appropriate tv, movie or South Park quote for almost any situation.

Bill lives in Redondo Beach, CA with wife Kelly, daughters Alexis and Hailey, and Goldendoodle Winston.