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PETALING JAYA, MALAYSIA // In 2021, Woei Hern is the Executive Creative Director of Malaysia and SEA at VMLY&R Commerce tasked to integrate and accelerate growth in the areas of creative commerce.

Prior to that, he was the founding member of ensemble, the creative content outfit of Mediabrands where he grew it from a 4-man team into one of Malaysia’s top agencies, picking up 2 of Malaysia’s largest accounts along the way and becoming the first agency to win Malaysian Effies Agency of the Year 3 years in a row.

He’s also picked up awards at numerous international shows across creative, media, content and film industries, including Grand Prixes at Spikes, WARC, and the Asian Academy Creative Awards.

He’s judged for New York Fest, WARC, YouTube Awards, spoken at Creative Industry Summit in Egypt and served as deputy chairman of Kancils Awards. A big supporter of social causes, Woei Hern was involved as mentor at Malaysia’s Global Innovation Centre’s Accelerator Programme for social enterprises and with Cancer Research Malaysia as a consultant creative.