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Excedrin

Excedrin "The Migraine Experience"

LONDON + NEW YORK
2016
2016
Entrant Company
DDB Remedy + Weber Shandwick
Medium
Innovation
Category
Medium Innovation
Entry Type
Health & Wellness: Over-the-Counter
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Items

Credits
Entrant CompanyDDB Remedy + Weber Shandwick, London + New York
Creative AgencyDDB Remedy, London
OtherWeber Shandwick, New York
Music CompanyFifth Storey, London
OtherProjection Artworks, London
Editing CompanyWild Child, New York
Visual Effects CompanyWild Child, New York
ClientGSK Consumer Healthcare, Nyon
OtherPHD Global, London
Agency NetworkDDB Remedy, London
Production CompanyMindset Content Group, New York
Creative DirectorMartin Hafley / DDB Remedy, London
Global Creative LeadLauren Dyer / DDB Remedy, London
Managing PartnerHazel Soanes / DDB Remedy, London
Global Art DirectorMichal Kaminski / DDB Remedy, London
Global CopywriterAlastaire Allday / DDB Remedy, London
Global Senior CopywriterGavin Daniel / DDB Remedy, London
Global Account Director/ Global Agency ProducerMargaret Chudy / DDB Remedy, London
Global Account DirectorDominik Siedlecki / DDB Remedy, London
Global Account LeadSeverine Lampriere / DDB Remedy, London
Exceutive Agency ProducerMelissa Beeson / DDB Remedy, London
Production ConsultantPaulette Osterhage / MRA Services, Cincinnati
Film DirectorDan Addelson / Mindset Content Group, New York
Exceutive ProducerTony Caronia / Mindset Content Group, New York
Music composerSally Johsnon / Fifth Storey, London
Assistant EditorThomas Bergerstock / Wild Child, New York
DirectorTom Burch / Projection Artworks, London
Global Brand Leader, ExcedrinJudy Berei / GSK Consumer Healthcare
Global Marketing Manager, ExcedrinCristina Martorell Weiler / GSK Consumer Healthcare, Nyon
V.P. Global Marketing ServicesFred Walker / GSK Consumer Healthcare, Parsippany
Global Pain Relief Category HeadLaura Boros / GSK Consumer Healthcare, Nyon
Director, Excedrin USAmardeep Kahlon / GSK Consumer Healthcare, Parsippany
Associate Brand Manager, Excedrin USAlex Thomas / GSK Consumer Healthcare, Parsippany
Senior Brand Manager, Excedrin USJason Milligan / GSK Consumer Healthcare, Parsippany
Senior Brand Manager , Excedrin USScott Yacovino / GSK Consumer Healthcare, Parsippany
Marketing DirectorRichard Tisdall / Happy Finish, London
Executive Vice President, Consumer HealthDebbie Lobel / Weber Shandwick, New York
SVP, DigitalJake Wolper / Weber Shandwick, New York
Associated Creative DirectorHamilton Tamayo / Weber Shandwick, New York
Strategy DirectorMalcolm Devoy / PHD Global, London
StrategistAlexandra Shetcliffe / PHD Global, London

This 2016 Clio Health Silver winning entry titled 'Excedrin "The Migraine Experience"' was entered for Excedrin by DDB Remedy + Weber Shandwick, London + New York . The piece was submitted to the medium: Innovation within the entry type: Health & Wellness: Over-the-Counter and the category: Medium Innovation. It consists of 1 video and 10 images.

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