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GSK Consumer Healthcare, Excedrin

The Debate Headache

NEW YORK
2017
2017
Entrant Company
Weber Shandwick
Medium
Public Relations (Health & Wellness)
Entry Type
Over-the-Counter (OTC)
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Credits
Agency NetworkMcCann Worldgroup
Advertiser / BrandGSK Consumer Healthcare, Excedrin, Warren
Entrant CompanyWeber Shandwick, New York
Media AgencyPHD Media, New York
Chief Marketing OfficerTheresa Agnew / GSK Consumer Healthcare
Global Brand LeaderCate Sefton / GSK Consumer Healthcare
Global Lead, Category Communications and ContentSarah Hodson / GSK Consumer Healthcare
Director, Excedrin USAmardeep Kahlon / GSK Consumer Healthcare
Digital Marketing DirectorMeredith Herman / GSK Consumer Healthcare
Director of CommunicationsCaryn Prevedi / GSK Consumer Healthcare
Senior Brand ManagerScott Yacovino / GSK Consumer Healthcare
Manager, External CommunicationsJoanmarie Goddard / GSK Consumer Healthcare
Brand Manager Josh Gabriele / GSK Consumer Healthcare
Associate Brand ManagerSonal Modi / GSK Consumer Healthcare
Associate Brand ManagerLiv Wu / GSK Consumer Healthcare
Executive Creative Director Health CarePeter Gay / Creation
Executive Vice President, Executive Creative Director ConsumerJenna Young / Weber Shandwick
Executive Vice PresidentEthan Bauley / Weber Shandwick
Executive Vice PresidentAndrea Fassacesia / Weber Shandwick
Senior Vice PresidentEve Zibel / Weber Shandwick
Senior Vice PresidentJake Wolper-Gosler / Weber Shandwick
Creative DirectorHamilton Tamayo / Weber Shandwick
Creative DirectorKevin Do / Weber Shandwick
Account DirectorRichard Nevins / Weber Shandwick
Account DirectorJames Ellington / Weber Shandwick
Group ManagerJenna Glynn / Weber Shandwick
CopywriterYimin Peng / Weber Shandwick
Managing Director, Media StrategyBhaya Nabis / PHD
Group Account DirectorVito Ellison / PHD
Associate Strategy DirectorKatelyn Pavloff / PHD
Strategy SupervisorLeslie Kaalund / PHD
Group DirectorAmman Badlani / Resolution Media
Social Media Associate DirectorSara Tehrani / Resolution Media
Social Media StrategistJulia Fuino / Resolution Media

This 2017 Clio Health Silver winning entry titled 'The Debate Headache' was entered for GSK Consumer Healthcare, Excedrin by Weber Shandwick, New York. The advertising agency is part of the agency network: McCann Worldgroup. The piece was submitted to the medium: Public Relations (Health & Wellness) within the entry type: Over-the-Counter (OTC). It consists of 1 video and 1 image.

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