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Games: Out of Home

Entries in this medium consist of any large-format advertising that reaches the consumer outside of the home. This includes but is not limited to, billboards, transit, and digital outdoor advertising. 

See previous award winners in this medium here


Entry Type

  • Games- This refers to all video games for sale, rent, and subscription that are produced for computers, consoles, handheld devices, mobile devices, and online. This includes any entries promoting a publishing company, console company, or a collection of games.


Categories

  • Banner, Billboard & Building Wrap– Entries in this category are for large banners, large outdoor executions, and printed graphics on a building façade.
  • Bus Shelter & Transit– Entries in this category are for one-sheets that are specifically designed for bus shelters, subways, trains, trucks, and taxis. An in-environment photo is required for this category.
  • Digital Outdoor- Entries in this category include all single outdoor digital executions. This includes motion posters & digital bus shelters.
  • Mural- Entries in this category are for graphic artwork painted or applied directly to a wall, that promotes a video game, brand, or console.
  • Takeover- Entries in this category are for multiple out-of-home executions that take over a single location and function as a single piece. This includes digital takeovers.
  • Other- Entries in this category are for work not defined by any of the available categories.

 

Entry Fees

Deadline 1: April 10th - June 14th: $375 (Single) | $750 (Campaign)

Deadline 2: June 15th - July 12th: $475 (Single) | $950 (Campaign)

Deadline 3: July 13th - Aug 2nd: $575 (Single) | $1,150 (Campaign)

Please note that prices increase based on the deadline period.  See the Entry Fees section for details.

 

Campaigns
This medium type is eligible for campaign entries.

  • Campaigns consist of 2 or more pieces in the same medium and category.

This medium type is eligible for mixed campaign entries.

  • Mixed Campaigns consist of 2 or more pieces in the same medium, but different categories.

 

Required Media

  • Cover Image (1)
  • Execution Image (1)

Optional Media

  • Casestudy Video (1)
  • Case Image/Board (1)
  • Execution Video (1)
  • Execution Audio (1)
  • Supporting PDF (1)
  • URL (4)

For details on the specific media requirements please see the Media Requirements section.

For judging purposes, please submit your entry in English.  Non-English entries must be dubbed in English.  In addition, you must also provide an English translation in the “English-Language Translation” box on the entry form.
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