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Khalid

The Marketing of an "American Teen": 2017’s Breakthrough Artist

NEW YORK
2018
2018
Entrant Company
MAC Presents
Medium
Integrated Campaign
Category
Album Launch/ Artist Promotion Integrated Campaign
Entry Type
Music Marketing
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Items

Credits
Entrant CompanyMAC Presents
Khalid’s agent Cara Lewis Group
Khalid’s managerRight Hand Music Group
ClientForever 21
ClientCiti
ClientUber
ClientSouthwest Airlines
ClientNielsen Entertainment
PresidentMarcie Allen
Founder/OwnerCara Lewis
Manager/ProducerCourtney Stewart
Head Of Global CreativeGina Chung
Global Chief Marketing OfficerJennifer Breithaupt
Business Development - EntertainmentZach Zimmerman
Manager of Consumer EngagementMelissa Millice

This 2018 Clio Music Shortlisted entry titled 'The Marketing of an "American Teen": 2017’s Breakthrough Artist' was entered for Khalid by MAC Presents, New York, US. The piece was submitted to the medium: Integrated Campaign within the entry type: Music Marketing and the category: Album Launch/ Artist Promotion Integrated Campaign. It consists of 1 video and 1 image.

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