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Instituto Ayrton Senna

IAS: The Heart of Brazil

SAO PAULO
2017
2017
Entrant Company
J.Walter Thompson
Medium
Digital/Mobile
Category
Virtual/Augmented Reality
Entry Type
Athlete
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Items

Credits
Entrant CompanyJ.Walter Thompson
Film ProductionLe Cube
Music/Sound CompanyCachorro Loco
Videocase ProductionVetor Zero
Videocase Sound ProductionA9
Head of ArtFabio Simões
Creative DirectorGustavo Soares
Art DirectorDiego Vieira/ Erico Braga
CopywriterRodrigo Rocha
DesignerPablo Lobo/ Pedro Ricci
Creative TechnologistDrausio Tronolone
Account Team Alice Fairbanks/ Tom Corral Project/ Kazuo Sugui
Media Team João Dabbur, Camila Bertoli, Andreia Kalvon e André Sanches
PlanningFernand Alphen
Agency Producer Marcia Lacaze
DirectorRalph Karam
Executive ProducerGustavo Karam/ Juan Manuel Freire
Film Production CoordinatorJuliana Millán
Film Account Executive Ana Sieglitz
AnimatorDaniel Duche
Videocase Director Luiz Evandro e Coi Belluzzo
Videocase Executive ProductionVandreia Ribeiro
Digital ProducersMaísa Delgado, Sérgio Costa, Tom Corral, Caroline Pivato
Maestro Apollo 9
Chief Creative OfficerRicardo John/ Rodrigo Grau
Executive Creative DirectorHumberto Fernandez

This 2017 Clio Sports Silver winning entry titled 'IAS: The Heart of Brazil ' was entered for Instituto Ayrton Senna by J.Walter Thompson, Sao Paulo, BR. The piece was submitted to the medium: Digital/Mobile within the entry type: Athlete and the category: Virtual/Augmented Reality. It consists of 1 video and 1 image.

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