Budweiser / AB InBev

Messi: 644 Toasts to the Goalkeepers

LONDON

2021

Entrant Company: COPA90
Medium: Innovation
Category: Medium Innovation
Entry Type: Product/Service

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Credits

Advertiser Brand	AB InBev, New York
Advertising Agency	COPA90, London
Entrant Company	COPA90, London
Ideation	Deutsch, New York
Public Relations Agency	H&K Strategies, London
VP Global Brands, (Budweiser, Corona, Stella Artois, Michelob Ultra)	Richard Oppy / AB InBev
Global Advertising Director	Andrew Oosterhuis / AB InBev
Global Marketing Director	Chad Lafeldt / AB InBev
VP Global Marketing	Steve Arkley / AB InBev
Head of Partnership Marketing	Eelco van der Noll / AB InBev
Chief business officer	Simon Joyce / COPA90
Head of Client Services	Kate McGregor / COPA90
Snr Brand Partnerships	Henry Frimpong / COPA90
Chief Creative Officer	Gavin Rowe / COPA90
Creative Director	Lawrence Tallis / COPA90
Creative Director	Ben Jones / COPA90
VP Media	Charlie Green / COPA90
Media Manager	Cameron Sims / COPA90
Chief Creative Officer	Dan Kelleher / Deutsch
Executive Creative Director	James Cowie / Deutsch
Creative Director	Heather English / Deutsch
Creative Director	Marques Gartrell / Deutsch
Sr. Art Director	Jeffrey Rozman / Deutsch
Sr. Copywriter	Chris Wernikowski / Deutsch
Sr. Copywriter	Michael Philbin / Deutsch
Group Account Director	Andrew Arnot / Deutsch
Account Director	Madalyn McLane / Deutsch
Account Executive	Hannah Duchardt / Deutsch
Chief Innovation Officer	Claire Holden
Managing Director (Sports)	Jamie Corr / H&K Strategies
Creative Director	Fadi Dada / H&K Strategies
Senior Associate Director	David Hughes / H&K Strategies
Client Lead	Sophie Arundale / H&K Strategies
Media Strategist	Rosie Arbuthnot / H&K Strategies
Media & Influencer Manager	George Cullen / H&K Strategies

This 2021 Clio Sports Bronze winning entry titled 'Messi: 644 Toasts to the Goalkeepers' was entered for Budweiser / AB InBev by COPA90, London. The piece was submitted to the medium: Innovation within the entry type: Product/Service and the category: Medium Innovation. It consists of 1 video and 1 image.