Brand-artist collaborations don’t happen magically. We spoke with Camille Hackney, EVP of Brand Partnerships & Commercial Licensing for Atlantic Records and Head of Global Brand Partnerships Council for Warner Music Group, about fine-tuning such collaborations beyond the traditional.
If you’re strolling down Manhattan’s Fifth Avenue this weekend, you may notice a different kind of storefront amidst the traditional glitz and glamour — a pop-up shop devoted to “all things period.”
“When I became a CEO, one of the things I thought about was that I wanted to make a statement that I was there for business—that I was the guy ultimately responsible for these brands and the millions of dollars that are entrusted to us at the agency,” he said.
Having built successful teams at Y&R, Saatchi & Saatchi and The Jupiter Drawing Room, Mick Blore was most recently tasked with overseeing a quick turnaround in talent as Chief Creative Officer of McCann South Africa.
When the British chef Jamie Oliver launched a change.org petition to convince the G20 countries’ governments to provide schools with proper food and food education to fight hunger, obesity and diabetes, he turned to Soho Music to produce the campaign’s #FoodRevolutionDay Song.
Staffers at McCann Erickson Japan in Tokyo recently met their new colleague: AI-CD β (AI-CD beta), the world’s first artificial intelligence (A.I.) creative director.
This year, Levy serves on the 2016 Clio Health jury—we checked in with him ahead of the awards to discuss approaching the industry through an inventive lens.
Music is often, if not always, a vital component of a well-crafted ad. What would Apple’s silhouette iPod commercials have been without Jet’s “Are You Gonna Be My Girl?” Would the Jeep Renegade ad have been as powerful without X Ambassadors’ “Renegades”?
We checked in with the Clio Image Awards juror about building and refining classic American brand style.