NEW YORK, USA // My name is Eduardo Tavares. I’m an artist by training, and for the last 20+ years, I have been leading art direction at agencies worldwide. It’s been a fantastic journey, taking me from Brazil to Europe to New York City.
I am the Executive Creative Director for Dentsu Health, working on our major business and global health projects throughout the Dentsu Creative network. Before joining Dentsu, I ran the Refinery, AREA 23’s special division of craft and design. There, I worked across the agency’s business and ensured that everything produced had been crafted to the utmost, having our work recognized with 3 Grand Prix and more than 30 Lions at Cannes International Awards.
Cannes Global Creative Report ranked me #2 most awarded Creative Director in 2022 and #9 Creative Director in 2020/2021. I was also rated #1 Group Creative Director at the One Show in 2022 and #1 at the ADC in 2022.
Before joining the health market, I worked at several major consumer agencies in Brazil and later in Portugal, as FCB and BBDO, producing work for large domestic clients and global brands across Europe, Brazil, and Africa.