NEW YORK, USA // Erik joined Amazon in August 2017 as Global Executive Creative Director, leading the creative team for Amazon.

Erik’s background is in editorial, lifestyle and fashion magazines, where he started off 20 years ago. Prior to joining Amazon, Erik was at H&M, in a similar role, leading the creative work globally for the marketing department, engaging in brand, design, online experience and content as well as global campaigns, big and small. Previous to H&M, Erik worked at Net-a-porter, in London.

Upon joining Amazon, he moved to New York City with his wife and their two small children (3 and 1 years old) from Stockholm, where they are originally from.