DURHAM, USA // Gayle Tuttle leads marketing and communications for HAP Innovations, a consumer medical device company located in Durham, NC. Gayle has over 25 years in healthcare marketing and communications leadership for provider, payer and technology organizations. She started her career as a journalist, covering Congress and the White House before entering marketing as a consultant to national healthcare provider groups.

As a communications director at Blue Cross and Blue Shield of North Carolina (BCBSNC), she had various responsibilities including thought leadership, public relations, issues management and social media. She was awarded a 2009 Holmes Report Silver Sabre public relations award and three Blue Cross Blue Shield Association national Best of Blue Awards including Best of Show health and wellness public relations campaigns.