NEW YORK, USA // Inessah Selditz is the Executive Creative Director of Superfly, an experience company that has created some of the most iconic and innovative experiences in culture, music and entertainment including Bonnaroo, The Prince Immersive Experience and Lizzoverse.

Previously she has held senior global leadership positions at leading agencies across New York City including: the Executive Creative Director of A_DA an experience and innovation studio that led Microsoft’s experiential program for 8 years, the Group Experiential Director at Huge and Creative Director and Studio Lead at the LAB at Rockwell Group.

She has led teams to win major industry awards for large-scale, immersive brand experiences such as the Edge – the highest outdoor observation deck in the Western Hemisphere at Hudson Yards.

Inessah has taught experiential design at The New School/Parsons and is passionate about BIPOC representation particularly at leadership levels and co-founded BIPOC Directors Collective. She organized the first BIPOC-DC conference to bring together top leadership across industries including the Editor-in-Chief of Vanity Fair, Directors from the Obama Presidential Center and major media organizations like the NY Times and Washington Post.