ROMANIA // A hybrid creative working for 11 years on digital playgrounds, Ioana is thankful to have crossed her writing beyond the typical advertising upbringing — in journalism, non-profit, PR & entertainment.

As a creative fascinated about technology and the new media, she is constantly trying to innovate the work and push the limits of her clients — the results being recognized at Cannes Lions, Golden Drum, Effie and local festivals.

As someone who can’t resist social injustice, she often collaborates in multidisciplinary teams to promote social inclusion through human-centered design, play or sports.

Ioana is also a lover of the great outdoors, the human of rescue dog Sancho and proud to have recently accepted a cat in her life, too.