SÃO PAULO, BRAZIL // Marcia Esteves is one of the few female agency CEO in Brazil. She’s CEO and Partner of Lew’LaraTBWA and accumulates more than 20 years of experience in the agency market, working in the construction of several brands.

Under her management, the agencies where she worked won the highest recognitions, from Grand Prix and lions in Cannes Lions Awards, Effie and El Ojo, to the nomination for the Caboré, consider the “oscar of the brazilian’s advertising market”.

As a professional, she was recognized as a Woman of Impact in Latin America in 2023Bloomberg Línea), an advertising icon at the Affonso Serra Awards, Women to Watch and Advertising Professional of the Year, in addition to being among the most admired professionals in the communication market in 2020 and 2022Scopen) and a member of the Hall of Fame of Brazilian Academy of Marketing – ABRAMARK.

She is President of the Brazilian Advertising Agencies AssociationABAP) and the first female president in the history of the institution, vice-president of the Board of Amcham and counselor of the Women Entrepreneurs NetworkRME).