SEATTLE, USA // Mike Silbowitz is the Head of Global Marketing at ArenaNet, where he is responsible for the marketing vision and strategy for all of their games. Before joining the ArenaNet team, Mike worked at Square Enix as Senior Director of Marketing, overseeing Western Studios Product Marketing as well as their Channel, Creative Services, Global Central Digital, and Social Marketing cross-functional teams. Throughout his thirteen-year career, Mike has directly influenced some of the most established franchises in video games, including Final Fantasy, Kingdom Hearts, Life is Strange, Tomb Raider, Hitman, Just Cause, Deus Ex, Saints Row, Dead Island, and Call of Duty.