LOS ANGELES, USA // Neil Schield is a seasoned veteran in the music industry, with over 25 years dedicated to creating new opportunities and revenue streams for artists at every level. Currently at Apple Music, Neil has spent the past 7+ years leading global artist-focused marketing initiatives for the company’s tentpole programs like Apple Music Live, the Apple Music Awards and Up Next and has also spearheaded marketing campaigns in support of Apple Music for Artists and Apple Music Radio.
Neil’s career is marked by a diverse range of accomplishments. He previously headed a joint venture label at Disney Music Group and founded Origami Vinyl, a celebrated record shop in Los Angeles that played a pivotal role in the vinyl resurgence. His expertise extends to mobile strategy for independent labels, pioneering Sony Electronics’ foray into digital music sales, and leading digital marketing efforts at Interscope Records. Neil’s multifaceted background also includes artist management and organizing iconic raves during the vibrant 90s music scene.
Neil lives in Los Angeles with his wife, 8-year-old son, and their rescue dog, all proud natives of Southern California.