Creative Business Transformation, Commerce & Effectiveness
Reonna Johnson
VP / Director of Growth Strategy
Deutsch LA
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Reonna Johnson

LOS ANGELES, USA // Reonna Johnson is VP / Director of Strategic Growth at Deutsch LA. She works with executive leadership on prospecting strategies to attract and acquire new business.

In addition to driving new business, Johnson strives to create inclusive cultures the in advertising industry for people of color. In 2018, Johnson co-founded Three’s a Crowd, a community of Los Angeles-based Black creative professionals to build space, influence, and tangible change within the creative industry. The organization developed In for 13, a pledge designed to stomp out systemic racism and create equity in the advertising industry by raising the percentage of Black representation in leadership positions to 13% by 2023, and Hex Code Black, a new podcast featuring raw and honest conversations with Black professionals at the intersection of race, culture and creativity.

A Los Angeles native, Johnson graduated from California State University, Los Angeles. She has earned numerous accolades, including AdWeek’s Women Trailblazers and Campaign US Female Frontier honors.Grounded in culture, she thrives in spaces that build community and champions those who have been historically marginalized. She thrives when marrying her logical, analytical side with creativity. When she’s not brainstorming her next big idea, you can find Johnson gardening with her neighbors, where she started an urban community garden, called Better Hoods & Gardens.

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