Digital/Mobile, Direct, Events/Experiential, Public Relations & Social Media
Robin Shapiro
Group President North America
TBWAWorld Health
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Robin Shapiro

CHICAGO, USA // Robin leads operations for TBWA WorldHealth in North America. Her strategic leadership is credited with unparalleled results for breakthrough brands like Sovaldi and Harvoni and her expertise at launch through lifecycle has driven successful brands such as ABILIFY. Robin believes the best work is the result of healthy partnerships and a healthy process. Innovative approaches like SPARK — a weeklong immersive creative development process — are a hallmark of Robin's ability to create more efficient and rewarding campaign development experiences for both agency and client team members.

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