MILAN, ITALY // He thinks good creativity is rarely about big budgets and often about ideas that dare and engage.

During his professional experience he’s successfully launched TV brands in more than 30 International markets.

Based in Milan, he is currently responsible for the On Air strategy and creativity of Scripps Networks Interactive Italian free to air channels: Food Network & Fine Living.

Prior work experience includes The History Channel Iberia, Discovery EMEA, Viasat Broadcasting (now MTG) and Orbit Communications (now OSN)

Both Member of “The Academy of Television Arts & Sciences of Spain” and “PromaxBda Europe Council” and Promax Europe Awards Committee he’s been regularly collaborating as Judge for several International TV Awards competitions such as: PromaxBDA Awards (Europe, Arabia, Asia, India, NZ, Africa, Word,..); Kinsale Shark Awards; Mediabrands and NY Festivals

His work has been recognized with both the PromaxBda Muse and NY Festivals medal

Bachelor in Law at Basque University, he also studied Filmmaking at New York Film Academy.