ATLANTA, USA // Sherman Winfield is a creative director based in Atlanta, GA. Currently, he is an Executive Creative Director at VMLY&R, overseeing efforts in both Atlanta and Kansas City offices.
Prior to VMLY&R, he served as VP/Creative Director at Fitzco. During his tenure, helead creative on the world’s largest spice manufacturer McCormick, French’s,Stubb’s, Coca-Cola, amongst others regional and national brands. His most notedwork during his tenure includes Coca-Cola’s “1,000 Name Celebration”, the :15radio assignment-turned-national campaign for Share A Coke, and the full rebrandof French’s Mustard that resulted in a new creative platform, record sales, and aseries of daring experiential efforts, including the highly successful Mustard IceCream.
From 2012-2016, he resided in New York working at agencies, including SS+K,McCann NY and iCrossing. He got his start at Crispin Porter + Bogusky (Boulder)in 2009 as a Jr. Art Director. creating work for Old Navy, Kraft Mac & Cheese, Jell-O and Best Buy.
Sherman’s work has been recognized and awarded internationally by Cannes, OneShow, D&AD, New York Festivals, Art Director’s Club, The Webbys, The Shortysand others.
Sherman, a native of Richmond, VA is also an avid sneaker collector, with well-over130 pair to his name. He created a custom Air Jordan sneaker that payed homageto the “Crying Jordan” meme that caught the attention of every major sneaker andsports outlet, including Sports Illustrated, NY Times and ESPN.
Most importantly, he adores spending time with his superhero wife, baby boy andpuppy Coltrane (often confused with “Soul Train”, but that works too).