NEW YORK, USA // As Chief Marketing Officer, Susan Duffy oversees all marketing, advertising, public relations, events, celebrity and social media initiatives for Stuart Weitzman to ensure a singular brand message across all global platforms as the company continues its expansion into new markets with a focus on Asia.

Duffy began her walk “in our shoes” in April 2011 and has since been credited with propelling Stuart Weitzman onto the forefront of the luxury footwear sector. During her time at the company, Duffy has successfully implemented key branding strategies, including spearheading a succession of globally recognizable advertising campaigns, working alongside fashion industry legends Mario Testino, Gisele Bündchen, Kate Moss and Natalia Vodianova.

Under her direction, Stuart Weitzman has extended its branding focus to include image elevating Omni-channel campaigns that have fueled conversation and sales. Working with renowned directors and talent including James Franco and Petra Nemcova, Balthazar  Klarwein and Kate Moss, Nino Munoz and Zoe Saldana, Julia Restoin Roitfeld and Poppy Delevingne and Dylan Penn, Duffy has evolved Stuart Weitzman into a brand with multigenerational appeal with a clearly defined communication strategy.

A talented luxury branding expert with a global perspective and sensibility, Duffy has a unique breadth of experience across multiple luxury market categories: fashion, fragrance, beauty, haute joaillerie, jewelry, watches and accessories. Her career includes 17 years with Chanel and nearly 3 years with Chopard.

In 2013 Stuart Weitzman campaigns were finalists in 4 clio categories. In 2014 the Brand was awarded the prestigious Marketer of the Year title by Footwear News.

“Susan is an excellent brand architect,” said Executive Chairman and Designer, Stuart Weitzman. “She is quite skilled in her knowledge of luxury market communications and her initiatives have contributed that extra magic to the brand which has opened the door for new market expansion.”

A graduate of Smith College, Susan splits her time between Bedford, New York and Bayhead, New Jersey and is known to occasionally bring her toy Yorkie, Marco, to the office and successfully hide him from the office manager. She is married with two daughters.