Bear Naked Granola (Kellogg Cereal Company)

Naked Trails

Entrant Company
Leo Burnett Chicago
Branded Entertainment & Content
Entry Type
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Advertiser / BrandW.K. Kellogg, Battle Creek, MI
Advertising AgencyLeo Burnett Chicago, Chicago
Production CompanyHungry Man Inc, Los Angeles, CA
Public Relations AgencyMSL, Chicago, IL
Media AgencyStarcom, Chicago, IL
Media AgencyPublicis Media, Chicago, IL
ColorRoyal Muster, Los Angeles, CA
Music CompanyHuman Music, Los Angeles, CA
PartnerOutside Inc., Boulder, CO
President and Chief Creative OfficerBritt Nolan / Leo Burnett Chicago
Director, MarketingSadie Garcia / W.K. Kellogg
Sr. Brand ManagerRoger Willis / W.K. Kellogg
Assoc Manager, Experience PlanningSkyler Binney
Sr. Assoc, MarketingDarby Truhn / W.K. Kellogg
Executive Creative DirectorSam Shepherd / Leo Burnett Chicago
Sr. CopywriterKelley Barrett / Leo Burnett Chicago
Sr. Art DirectorKatie DiNardo / Leo Burnett Chicago
VP, Design DirectorKyle Poff / Leo Burnett Chicago
Executive ProducerCheherazade Patel / Leo Burnett Chicago
ProducerNatalie Dahl / Leo Burnett Chicago
EVP, Account DirectorChris Bergen / Leo Burnett Chicago
VP, Account DirectorCharlie Volanakis / Leo Burnett Chicago
Sr. Rights ManagerDana Willis / Leo Burnett Chicago
Business ManagerMichelle Byrdak / Leo Burnett Chicago
Account ManagerMonica Mesikapp / Leo Burnett Chicago
VP, Creative Director, ContentJono Goorvich / Leo Burnett Chicago
Managing DirectorAlina Diaz / MSL
VP, Consumer BrandsLizet Gonzalez / MSL
VP, DigitalMarissa Bond / MSL
SVP, Group DirectorCristina Torres / Starcom
Account SupervisorPati Magana / Starcom
Associate DirectorAlison Dec / Starcom
Associate DirectorRyan Ferm / Starcom
Senior AssociateAlejandra Olaya / Starcom
EVP, Director, Account ManagementChris Harder / Starcom
Chief Content & Innovation OfficerEric Levin / Publicis Media
DirectorLJ Johnson / Hungry Man Inc
Managing Partner, EP Caleb Dewart / Hungry Man Inc
Director of Sales, EP Dan Duffy / Hungry Man Inc
Head of Production, NYFranchesca McDowell / Hungry Man Inc
Line Producer Alex Dewart / Hungry Man Inc
EditorMichael Feldman / Hungry Man Inc
Senior ColoristRoslyn Di Sisto / Royal Muster
Executive ProducerJames Wells / Human Music
Creative LeadMatthew O'Malley / Human Music
ComposerJonathan Russell / Human Music
Client Success Manager Drew Stoll / Outside Inc.
Sales Director Janet McKevitt / Outside Inc.
Digital Ad Operations Manager Rebecca Constant / Outside Inc.
Director of Digital Sales Strategy Katie Cruickshank / Outside Inc.
VP of Ad Marketing & Sales Strategy Sam Moulton / Outside Inc.
Media PlannerAly Raasch / Outside Inc.
Director of Content Dennis Lewon / Outside Inc.
Senior Editor Dave Shively / Outside Inc.
Art DirectorTyler Hartlage / Outside Inc.
Campaign Performance Manager Alexis Manello / Outside Inc.
Creative Strategist Andrew Patra / Outside Inc.
Account Manager & Strategist, Video CJ Schloech / Outside Inc.
Copywriter, Brand Creative, Gaia GPS Abby Levene / Outside Inc.
Gaia Product Manager Devin Lehman / Outside Inc.
Research Director Tim Brown / Outside Inc.

This 2024 Clio Awards Shortlisted entry titled 'Naked Trails' was entered for Bear Naked Granola (Kellogg Cereal Company) by Leo Burnett Chicago, Chicago. The piece was submitted to the medium: Branded Entertainment & Content within the entry type: Product/Service and the category: Experience/Activation. It consists of 4 videos and 10 images.