The Big Issue

Pay It Forward

Entrant Company
FCB Inferno
Medium Innovation
Entry Type
Thumbnail for Pay It Forward
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Agency NetworkFCB
Holding CompanyInterpublic Group
Production CompanyArcher's Mark, London
Advertiser BrandThe Big Issue, London
Advertising AgencyFCB Inferno, London
Entrant CompanyFCB Inferno, London
AssociationMonzo, London
Chief Creative OfficerOwen Lee / FCB Inferno
Worldwide Creative PartnerFred Levron / FCB
Creative Director & Lead Art DirectorBen Edwards / FCB Inferno
Creative Director & Lead CopywriterGuy Hobbs / FCB Inferno
Creative DirectorMartin McAllister / FCB Inferno
Senior Art DirectorJessica Giles / FCB Inferno
Senior CopywriterAustin Hamilton / FCB Inferno
Senior Creative ProducerBridie Scriven / FCB Inferno
EMEA Director of CommunicationsCC Clark / FCB Inferno
Senior StrategistLaura Pirkis / FCB Inferno
Senior StrategistLucie Newlan / FCB Inferno
Design LeadBecci Salmon / FCB Inferno
Senior ArtworkerMatt Johnson / FCB Inferno
Senior Account DirectorIsabelle Soskice / FCB Inferno
Account DirectorGemma Corridan / FCB Inferno
Head of FilmNikki Chapman / FCB Inferno
TV ProducerHanna Davis / FCB Inferno
PhotographerJack Margerison / Jack Margerison
Group Marketing & Communications DirectorLara McCullagh / The Big Issue
DirectorMyles Desenburg / Archer's Mark
ProducerKirsty Lane / Archer's Mark
Vulnerable Customer SpecialistLewis Isaacs / Monzo
EngineerKunal Singhal / Monzo
EngineerPaul Cuthbertson / Monzo

This 2019 Clio Awards Shortlisted entry titled 'Pay It Forward' was entered for The Big Issue by FCB Inferno, London. The advertising agency is part of the agency network: FCB and holding company: Interpublic Group. The piece was submitted to the medium: Innovation within the entry type: Product/Service and the category: Medium Innovation. It consists of 1 video and 1 image.