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MADRID, SPAIN // Bachelor Degree in Advertising and Public Relations, by the Complutense University of Madrid.

At present is Executive Creative Director in Proximity Madrid, specialized in digital and integrated advertising.

During her 20- years professional career, she’s always worked in interactive and direct marketing business environments such as Haiku Media or Universalia web, working with clients like Random House Mondadori, Electronics Arts, Estrella Damm, Starbucks, Toyota, Renault, Cruzcampo, Brugal, P&G y Shiseido, among others.

Associated with the IAB Spain and the Creative Club, she has participated actively as a speaker in different events.

She is a dynamic team player capable of enhancing the potential of those around her and believes that, in addition to talent, the best ideas arise from the work, the work, the work.

Her work has been recognized with different rewards in national and international advertising festivals like El SOL, Echo Awards, Caples, CdeC, Effie, Cannes Lions, El Ojo de Iberoamérica, The New York Festival, Clio Awards… Jury member in Cannes Lions, El Sol, CdeC, El Ojo, The New York Festival, ADC, Caples, Gerety Awards, Inspirational… the most important advertising festivals.

She is part of #masmujerescreativas, an independent platform to promote visibility and equal opportunities for female creatives.