LOS ANGELES, USA // In 2018, Chelsea Steiger joined the FRED & FARID team as Creative Director to help build the LA office. Since joining, she’s led award winning work for brands such as HP, Longchamp, Spotify, WEBTOON, Ladder Life, Concern Worldwide, Roxy, Peacock, and Rare Beauty, among many more. Most recently, she helped the Independent agency network launch the global production studio, [Ai]magination, designed to work with clients and other agencies on marketing campaigns driven by artificial intelligence.
Prior to FRED & FARID and [Ai]magination, she spent three years freelancing with top agencies such as Anomaly LA, 72andSunny, and MullenLowe, where she developed and launched campaigns for Diet Coke, Target, Facebook, and HP. Steiger started her career working at Y&R New York where she was hired as an Art Director before graduating from SVA. There she worked on brands such as LG, Office Depot, Campbell’s, and Pepperidge. During that time she won several awards from OneShow College, YoungGuns, Webbys, FIAP, and Graphis.
From Y&R, she was hired at The Community, working on clients such as Original Penguin, Corona Extra, and Trident Gum. After two years in Miami, Steiger moved to 180LA where she worked on campaigns for Adidas, HP, and Expedia. That work earned her recognition as a One Club ‘Next Creative Leader’ and multiple Cannes Lions, One Show, and D&AD awards. In 2017 she landed a spot on the Business Insider 30 under 30 list and in 2019 she was named Adweek “Creative 100.”