LONDON, UK // Cathy is an established entertainment professional with over 20 years’ experience successfully running commercial and creative solutions divisions at major global entertainment companies.
Cathy has been leading dentsu’s global brand entertainment division since 2015. Under her leadership the team has delivered industry-leading brand entertainment work for global clients including AB-InBev, P&G, Jaguar Land Rover, IKEA, Heineken and Ferrero amongst many others.
Prior to joining dentsu, Cathy led the global client solutions team at NBC Universal spearheading international brand and entertainment partnerships across their portfolio of nine international TV brands and prior to that she was head of integrated brand partnerships at The Walt Disney Company where she led the team in charge of marketing partnerships across the The Walt Disney Company portfolio including Pixar, Marvel and LucasFilm.