LOS ANGELES, USA // Dalia Ganz is the Senior Vice President of Digital Marketing at Warner Records. In her role, she oversees the award-winning team responsible for creating the digital strategies for all artists on the roster from recent breakouts Teddy Swims, Dasha and Benson Boone to legendary acts like Neil Young, Linkin Park and Cher. Dalia and team work directly with the artists and their teams to translate the vision of their music into groundbreaking digital campaigns and provide in-depth creative consulting geared toward growing a highly engaged fanbase.
Previously, Dalia worked for 17 years at The Walt Disney company, working her way up from Marketing Assistant to her last role as Vice President. During her time with Disney’s ABC Family and Freeform, Ganz oversaw all social media initiatives for the network, as well as leading synergy and partnership marketing with internal and external companies. Dalia played an instrumental role in driving the social media strategy for ABC Family / Freeform, including the development of several innovative campaigns that resulted in record-breaking levels of social conversation and industry awards. Ganz spearheaded the award-winning Pretty Little Liars social media campaign and created buzzworthy campaigns for series and network tentpole events, including 25 Days of Christmas, Shadowhunters, The Bold Type, grown-ish, and Cruel Summer.
Ganz has been named to Variety’s Hollywood’s New Leaders; Brand Innovators’ 40 Under 40; and Disney’s Game Changers lists. She holds a Bachelor of Arts degree from Johns Hopkins University.