NEW YORK, USA // Gian is a Peruvian immigrant in the US, who after working for some of the most prestigious advertising agencies around the world, started his own Independent agency, L&C, together with his creative partner Rolo in New York City.

In less than 3 years L&C became one of the most awarded Independent Agencies in the world. Winning Fast Company World Changing idea both in 2022 and 2023, Ad Age’s A-List Newcomer Agency of the year, #1 Independent Agency at The One Show, Best New Agency at The Andy Awards 2022, Best Boutique Agency at the ADC, Best Independent Agency at the Clio Awards Health 2022, #1 Impact Agency at D&AD 2022, Global Independent Agency at London International Awards 2022, and Top 5 Independent agency at Cannes Lions, after winning the coveted Grand Prix for Creative Business Transformation. Gian has led the  L&C team to win 3 Grand Clios in the past 3 years, for clients like Dole & Ab InBev. The agency has attracted US and global clients including Ab InBev, Dole, Opendoor, Diageo, Spin Master, etc.

Gian was recently awarded Creative person of the year by Campaign US. And he served as a jury at Cannes Lions, The Andy Awards, D&AD, The One Show, London International Awards, Dubai Lynx, Ojo de Iberoamérica, etc.