Creative Effectiveness
Wanda Pogue
Chief Strategy Officer
VaynerMedia
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Wanda Pogue

NEW YORK, USA // As Chief Strategy Officer of VaynerMedia, Wanda Pogue oversees strategy across the agency’s global offices in New York, Los Angeles, London and Singapore.

Prior to VaynerMedia, Wanda spent 19 years of her career at Saatchi & Saatchi, most recently as Chief Strategy Officer of New York where she was instrumental in leading business-building and award-winning work across the agency’s roster of clients, including Walmart, Procter & Gamble and USAA.

Prior to that, she led the strategic vision for brands such as Olay, Tide/Ariel, Head & Shoulders and Trident as Global Strategy Director, helping to further establish these brands around the world. Her first role at Saatchi & Saatchi was as Regional Strategy Director across both the United States and Latin America.

Wanda began her career in marketing research and U.S. Hispanic and multicultural marketing. Her human and sensitive strategic approach has been recognized by the industry’s major award shows, from Effies to Cannes Lions.

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