Bancolombia

The Gaming Profile

BOGOTA

2023

Entrant Company: Sancho BBDO
Medium: Creative Business Transformation
Category: Experience
Entry Type: Product/Service

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Credits

Agency Network	BBDO
Holding Company	Omnicom Group
Production Company	Macarena, Bogota
Advertiser Brand	Bancolombia, Bogota
Advertising Agency	Sancho BBDO, Bogota
Entrant Company	Sancho BBDO, Bogota
Media Agency	OMD, Bogota
Chief Creative Officer	Mario Lagos / Sancho BBDO
Managing Director	Andres Carvajal / Sancho BBDO
Vice President	Natalia Perez / Sancho BBDO
Planning Vice President	Juan Camilo Laverde / Sancho BBDO
Executive Creative Director	Andres Salamanca / Sancho BBDO
Executive Creative Director	Jorge Valencia / Sancho BBDO
Executive Creative Director	Hugo Corredor / Sancho BBDO
Executive Creative Director	Giovanni Martinez / Sancho BBDO
Creative Director	Camila Cabra / Sancho BBDO
Creative Director	Mario Betancourt / Sancho BBDO
Account Executive	Maryory Montañez / Sancho BBDO
Account Executive	Fermin Gonzales / Sancho BBDO
Executive Creative Director	Rodrigo Uribe / Sancho BBDO
Account Executive	Isabela Guiñan / Sancho BBDO
Vice President	Juan David Jaramillo / Sancho BBDO
Account Executive	Ana Carvajal / Sancho BBDO
Designer	Andrés Cáceres / Sancho BBDO
Copywriter	Maria Correal / Sancho BBDO
Creative Director	Juan Camilo Sanchez / Sancho BBDO
Director	Miguel Herrera / Macarena
Director	Julian Torres / Macarena
Composer	Jan Finck Barboza / Hooked Audio
Music Supervisor	Robin Überschuss / Hooked Audio
Composer	Hastings / Hastings

This 2023 Clio Awards Gold winning entry titled 'The Gaming Profile' was entered for Bancolombia by Sancho BBDO, Bogota. The advertising agency is part of the agency network: BBDO and holding company: Omnicom Group. The piece was submitted to the medium: Creative Business Transformation within the entry type: Product/Service and the category: Experience. It consists of 1 video and 1 image.