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Kraft Heinz Philadelphia Cream Cheese

Philadelphia Schmear Socks

TORONTO/MONTREAL/VANCOUVER
2024
2024
Entrant Company
Rethink
Medium
Direct
Category
Use of Product
Entry Type
Product/Service
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Credits
Advertiser / BrandKraft Heinz Philadelphia Cream Cheese, Toronto
Advertising AgencyRethink, Toronto/Montreal/Vancouver
Public Relations AgencyMiddle Child, Toronto
Public Relations AgencyZeno Group, Chicago
Media AgencyStarcom, Chicago
Media AgencyCarat, Toronto
Printing CompanyCustom Labs powered by Outway, Toronto
Chief Creative OfficerAaron Starkman / Rethink
Chief Creative OfficerMike Dubrick / Rethink
Chief Strategy OfficerSean McDonald / Rethink
Executive Creative DirectorXavier Blais / Rethink
StrategistTanvi Swar / Rethink
StrategistSarah Phillips / Rethink
StrategistTevis Spence
Art DirectorMichelle Budge / Rethink
CopywriterJackson Byrne / Rethink
CopywriterJeremie Lachance / Rethink
CopywriterMarie-Hélène Lessard / Rethink
Print ProducerKate Spencer / Rethink
Print ProducerApril Haffenden
Group Account DirectorJamie Sutherland / Rethink
Account DirectorJoanna Oszczak / Rethink
Account SupervisorMonica Ha / Rethink
Account DirectorCatherine Blouin-Mainville / Rethink
Associate Brand Manager, Brand Communications Kaitlin Kocsis / Kraft Heinz
Senior Brand ManagerKeenan White / Kraft Heinz
Director, Brand CommsAnne Field / Kraft Heinz
Managing Director Sean Citrigno / Middle Child
Vice President Gillian DiCesare / Middle Child
Account DirectorEmily Kett / Middle Child
Associate Account DirectorRebecca Fuller / Middle Child
Senior Account Manager, DigitalBea Ticsay / Middle Child
Senior Account ManagerChandler Nowak / Middle Child
Account ManagerStéphania Masoabo / Middle Child
Senior Account ExecutivePatricia Gonzalez / Middle Child
Senior Account ExecutiveCharlotte Hefner / Middle Child
Account ExecutiveSabeeyha Bobat / Middle Child
EVP, Head of Integrated CommunicationsMissy Maher / Zeno Group
Senior Vice PresidentJamie Dammrich / Zeno Group
SVP, Media StrategyCourtney Pischke / Zeno Group
Vice PresidentAlysa Winkler / Zeno Group
Account SupervisorBethany Stokoski / Zeno Group
Senior Account Executive, Media RelationsVeronica Smith / Zeno Group
Senior Account ExecutiveMorgan Miller / Zeno Group

This 2024 Clio Awards Gold winning entry titled 'Philadelphia Schmear Socks' was entered for Kraft Heinz Philadelphia Cream Cheese by Rethink, Toronto/Montreal/Vancouver. The piece was submitted to the medium: Direct within the entry type: Product/Service and the category: Use of Product. It consists of 1 video and 2 images.

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