Tide

It's Yet Another Tide Ad

Campaign: It's a Tide Ad

SANTA MONICA

2018

Entrant Company: Rattling Stick
Medium: Film Technique (Direction)
Category: Direction
Entry Type: Product/Service

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Video

Items

Credits

Production Company	Rattling Stick, Santa Monica
Advertiser Brand	Procter & Gamble, Cincinnati
Entrant Company	Rattling Stick, Santa Monica
Advertising Agency	Saatchi & Saatchi, New York
Director	Traktor / Rattling Stick
Partner/Executive Producer	Joe Biggins / Rattling Stick
Executive Producer	Jeff Shupe / Rattling Stick
Head of Production	Richard McIntosh / Rattling Stick
Chief Executive Officer	Andrea Diquez / Saatchi & Saatchi
Chief Creative Officer	Javier Campopiano / Saatchi & Saatchi
Executive Creative Director	Paul Bichler / Saatchi & Saatchi
Creative Director	Daniel Lobaton / Saatchi & Saatchi
Creative Director	Chad Baker / Saatchi & Saatchi
Associate Creative Director	Max McKeon / Saatchi & Saatchi
Associate Creative Director	Kiko Mattoso / Saatchi & Saatchi
Associate Creative Director	Rafael Segri / Saatchi & Saatchi
Senior Art Director	Maddy Kramer / Saatchi & Saatchi
Art Director	Erin Evon / Saatchi & Saatchi
Art Director	Jacopo Biorcio / Saatchi & Saatchi
Copywriter	Blake Morris / Saatchi & Saatchi
Director of Integrated Production	Jenny Read / Saatchi & Saatchi
Executive Producer	Dani Stoller / Saatchi & Saatchi
Producer	Danielle Hallack / Saatchi & Saatchi
SVP, Regional Account Director	Nick Miaritis / Saatchi & Saatchi
VP, Account Director	Ryan Martin / Saatchi & Saatchi
Senior Account Supervisor	Jen Brotman / Saatchi & Saatchi
Account Supervisor	Guillermo Betancourt / Saatchi & Saatchi
Ecommerce Account Manager	Jed Karnowski / Saatchi & Saatchi
Account Executive	Jennifer McGill / Saatchi & Saatchi
Assistant Account Executive	Courteney Case / Saatchi & Saatchi
Strategy Director	Nayantara Mukherji / Saatchi & Saatchi
Digital Director	Alan Lin / Saatchi & Saatchi
Strategist	Corina Arnal / Saatchi & Saatchi
Director of Business Affairs	Robin Oksenhendler / Saatchi & Saatchi
Senior Business Affairs Manager	Lisa Rimmer / Saatchi & Saatchi

This 2018 Clio Awards Bronze winning entry titled 'It's Yet Another Tide Ad' was entered for Tide by Rattling Stick, Santa Monica. The piece was submitted to the medium: Film Technique (Direction) within the entry type: Product/Service and the category: Direction. It consists of 1 video and 1 image. This piece is part of a campaign called 'It's a Tide Ad' that consists of 4 elements.