Daimler AG / smart

Black & White

Campaign: Anything But Cliché
Entrant Company
BBDO Group Germany GmbH
Commercials (between thirty [30] seconds and sixty [60] seconds)
Entry Type
Thumbnail for Black & White
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Agency NetworkBBDO
Holding CompanyOmnicom Group
Production CompanySterntag Film GmbH, Hamburg
Advertiser / BrandDaimler AG, Boeblingen
Entrant CompanyBBDO Group Germany GmbH, Berlin
Advertising AgencyBBDO Berlin GmbH, Berlin
Post Production CompanyGlassworks London Ltd., London
Chief Creative OfficerWolfgang Schneider / BBDO Group Germany GmbH
Executive Creative DirectorMichael Schachtner / BBDO Berlin GmbH
Executive Creative Director / Creative Managing DirectorMirko Stolz / BBDO Berlin GmbH
Creative Managing DirectorTobias Grimm / BBDO Berlin GmbH
Creative Managing DirectorTon Hollander / BBDO Duesseldorf GmbH
Creative DirectorDavid Missing / BBDO Berlin GmbH
Art DirectorShelley Lui / BBDO Berlin GmbH
CopywriterNico Baumann, Samuel Weiss / BBDO Berlin GmbH
Account DirectorLindsay Joensson / BBDO Berlin GmbH
Chief Production OfficerSteffen Gentis / BBDO Group Germany GmbH
Agency ProducerSilke Rochow / BBDO Berlin GmbH
ProducerKim Hoever, Maik Siering / Sterntag Film GmbH
Music / Sound DesignYessian Hamburg
ComposerRalf Denker, Ingmar Rehberg / Yessian Hamburg
Audio Production HouseStudio Funk GmbH & Co. KG
Sound EngineerAndy Schlegel / Studio Funk GmbH & Co. KG
ProducerUta Wittchen / Studio Funk GmbH & Co. KG
DirectorThe Perlorian Brothers / Sterntag Film GmbH
Director of PhotographySebastian Pfaffenbichler / Sterntag Film GmbH
EditorFabrizio Rossetti / Sterntag Film GmbH

This 2017 Clio Awards Bronze winning entry titled 'Black & White' was entered for Daimler AG / smart by BBDO Group Germany GmbH, Berlin. The advertising agency is part of the agency network: BBDO and holding company: Omnicom Group. The piece was submitted to the medium: Film within the entry type: Product/Service and the category: Commercials (between thirty [30] seconds and sixty [60] seconds). It consists of 1 video and 1 image. This piece is part of a campaign called 'Anything But Cliché' that consists of 2 elements.