Under Armour

I Will What I Want

2015

Medium: Film
Category: Commercials (between thirty [30] seconds and sixty [60] seconds)
Entry Type: Product/Service

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Credits

Entrant Company	Smuggler, New York
Agency Network	Droga5, New York
Production Company	Smuggler, New York
Client	Under Armour, New York
Creative Chairman	David Droga / Droga5, New York
Executive Producer	Patrick Milling Smith / Smuggler, New York
Executive Producer	Brian Carmody / Smuggler, New York
Creative Chairman	David Droga / Droga5, New York
Executive Producer	Allison Kunzman / Smuggler, New York
Director of Photography	Andrij Parekh / Smuggler, New York
Senior Vice President	Leanne Fremar / Under Armour, New York
Vice President	Heidi Sandreuter / Under Armour, New York
Chief Creative Officer	Ted Royer / Droga5, New York
Creative Director	John McKelvey / Droga5, New York
Creative Director	Hannes Ciatti / Droga5, New York
Copywriter	Felix Richter / Droga5, New York
Art Director	Alexander Nowak / Droga5, New York
Editor	Ben Jordan / Work Editorial, New York
Assistant Editor	Trevor Myers / Work Editorial, New York

This 2015 Clio Awards Shortlisted entry titled 'I Will What I Want' was entered for Under Armour. The piece was submitted to the medium: Film within the entry type: Product/Service and the category: Commercials (between thirty [30] seconds and sixty [60] seconds). It consists of 1 video and 1 image.