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Miele

Pigmented Reality

DüSSELDORF
2017
2017
Entrant Company
McCANN Erickson
Medium
Innovation
Category
Medium Innovation
Entry Type
Product/Service
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Credits
Agency NetworkMcCann Worldgroup
Holding CompanyInterpublic Group
Production CompanyWeilo-Print, Stockstadt
Advertiser / BrandMiele, Gütersloh
Entrant CompanyMcCANN Erickson, Düsseldorf
Production Company (additional)Mory & Meier, Garching
Creative DirectorAchim Metzdorf / McCANN Erickson
Art DirectorIrene Scherer / McCANN Erickson
CopywriterTeresa Berude / McCANN Erickson
Chief Creative OfficerElke Klinkhammer / McCANN Worldgroup Germany
Executive Creative DirectorRalf Zilligen / McCANN Erickson
Strategy DirectorNiclas Wagner / McCANN Worldgroup Germany
Client Service DirectorMarc Hergarden / McCANN Erickson
Senior Account ManagerChristin Ritter / McCANN Erickson
Production ManagerOliver Hugo / McCANN Erickson
Studio Coordinator ProductionOliver Berthold / McCANN Erickson
ComposerPeter Ries
ComposerWolfgang Filz

This 2017 Clio Awards Bronze winning entry titled 'Pigmented Reality' was entered for Miele by McCANN Erickson, Düsseldorf. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Innovation within the entry type: Product/Service and the category: Medium Innovation. It consists of 1 video and 1 image.

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