Budweiser / AB InBev

Bring Home The Bud

NEW YORK

2023

Entrant Company: Wieden+Kennedy New York
Medium: Social Media
Category: Real Time Response
Entry Type: Product/Service

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Credits

Agency Network	Wieden+Kennedy
Production Company	Wieden+Kennedy New York, New York
Advertiser Brand	Budweiser / AB InBev, St. Louis, MO
Advertising Agency	Wieden+Kennedy New York, New York
Entrant Company	Wieden+Kennedy New York, New York
Advertising Agency (Additional)	Africa, São Paulo
Music/Sound Company	Evil Twin, São Paulo
GLOBAL CHIEF CREATIVE OFFICER:	KARL LIEBERMAN / Wieden+Kennedy New York
CHIEF EXECUTIVE OFFICER:	NEAL ARTHUR / Wieden+Kennedy New York
CHIEF CREATIVE OFFICER (NEW YORK)	SCOTT DUNGATE / Wieden+Kennedy New York
CHIEF CREATIVE OFFICER (SÃO PAULO):	FELIPE RIBEIRO / Wieden+Kennedy New York
MANAGING DIRECTOR:	JIAH CHOI / Wieden+Kennedy New York
CREATIVE DIRECTORS:	RAFAEL MELO / Wieden+Kennedy New York
CREATIVE DIRECTORS	ROSE SACKTOR / Wieden+Kennedy New York
ART DIRECTOR:	JEFFREY ROZMAN / Wieden+Kennedy New York
COPYWRITERS:	NATE RICHARDS / Wieden+Kennedy New York
COPYWRITERS:	TOMMY WOODS / Wieden+Kennedy New York
DIRECTOR OF PRODUCTION:	NICK SETOUNSKI / Wieden+Kennedy New York
EXECUTIVE PRODUCER:	DAVE LAMBERT / Wieden+Kennedy New York
PRODUCERS:	LUKE RZEWNICK / Wieden+Kennedy New York
PRODUCERS:	DIANE MCCANN / Wieden+Kennedy New York
GROUP ACCOUNT DIRECTOR:	BROOKE STITES / Wieden+Kennedy New York
ACCOUNT DIRECTOR:	COURTNEY LEBLANC / Wieden+Kennedy New York
MANAGEMENT SUPERVISOR	BIANCA NIKIC / Wieden+Kennedy New York
ACCOUNT EXECUTIVE	SAPORAH CARTER / Wieden+Kennedy New York
MEDIA/COMMS PLANNING	JAVAAD BEG / Wieden+Kennedy New York
BUSINESS AFFAIRS	PAUL FITZGERALD / Wieden+Kennedy New York
BROADCAST TRAFFIC	LAURA GUERRA / Wieden+Kennedy New York
PROJECT MANAGERS	YANN SAMUELS / Wieden+Kennedy New York
PROJECT MANAGERS	LAURA PETRAGLIA / Wieden+Kennedy New York
ASSISTANT EDITOR:	MOON NOH / JOINT NY
SENIOR POST PRODUCER:	KARI ICKERT / JOINT NY
POST EXECUTIVE PRODUCER:	MICHELLE CARMAN / JOINT NY
CREATIVE DIRECTORS:	DAVID PIERCE / JOINT NY
CREATIVE DIRECTORS:	DUSTIN BAILEY / JOINT NY
SENIOR VFX PRODUCER:	KARI ICKERT / JOINT NY
VFX EXECUTIVE PRODUCER:	MICHELLE CARMAN / JOINT NY
AUDIO MIXER/SOUND ENGINEER:	ROB DIFONDI / SONIC UNION
AUDIO MIXER/SOUND ENGINEER:	ROB MCIVER / SONIC UNION
STUDIO DIRECTOR:	JUSTINE CORTALE / SONIC UNION
CLIENT LEAD	SOPHIE ARUNDALE / COPA90
CLIENT MANAGER:	STAN EVANS / COPA90
SENIOR CREATIVE:	DANIEL WILCOX / COPA90
SENIOR CREATIVE:	JEREMIE PETERS / COPA90
JUNIOR CREATIVE:	KATIE ROLLINSON / COPA90
JUNIOR CREATIVE:	GISELE THOMPSON / COPA90
PARTNER+PRESIDENT, CONSUMER BRANDS:	LISA ROSENBERG / ALLISON+PARTNERS
MANAGING DIRECTOR:	JEFF LEOPOLD / ALLISON+PARTNERS
SENIOR VICE PRESIDENT	HANNAH MONTPAS / ALLISON+PARTNERS
VICE PRESIDENT	IAN MACDONALD / ALLISON+PARTNERS
ACCOUNT MANAGER	ERIN CLASSEN / ALLISON+PARTNERS
ACCOUNT MANAGER	MADDIE BELL / ALLISON+PARTNERS
ACCOUNT EXECUTIVE	OLIVE CORYA-PACE / ALLISON+PARTNERS
ACCOUNT EXECUTIVE	OLIVE CORYA-PACE / ALLISON+PARTNERS
ASSISTANT ACCOUNT EXECUTIVE:	TYLER GRAHAME / ALLISON+PARTNERS
ACCOUNT COORDINATOR:	NEHA SHANKER / ALLISON+PARTNERS
SENIOR PRODUCER:	KATE KERN / WINK
PHOTOGRAPHY:	JORIS BRURING / WINK
GRAPHIC DESIGN:	MARK KLAVERSTIJN / WINK
GRAPHIC DESIGN:	TOM DE REGT / WINK
ART DIRECTION:	GJIS VAN WILLIGEN / WINK
ART DIRECTION:	DAVID DE BRUIJN / WINK
DECOR BUILD (THE WORKS):	BRAM STAAL / WINK
Account Director	Sarah Brokenshire / Octagon
Senior Vice President	Jennifer Caruso / Octagon

This 2023 Clio Awards Gold winning entry titled 'Bring Home The Bud' was entered for Budweiser / AB InBev by Wieden+Kennedy New York, New York. The advertising agency is part of the agency network: Wieden+Kennedy. The piece was submitted to the medium: Social Media within the entry type: Product/Service and the category: Real Time Response. It consists of 1 video and 1 image.